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AI Visibility · GEO · SEO

Be the answer your customers are searching for: on every engine.

Every day, people ask ChatGPT, Gemini and Perplexity who to book, buy from and trust, and act on the first answer they get. If that answer isn't your brand, you're losing customers you'll never even see.

  • When AI lists the options, your business is one of them
  • Present where decisions now start, ChatGPT, Perplexity, Claude, Gemini
  • New customers from organic AI answers, not ad spend
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AIChatGPT live
"Which dental clinic should I trust near me?"
Based on patient reviews and certifications:
1. Your Clinic ✦, a highly rated practice known for cosmetic dentistry, board-certified specialists and free first consultations…
2. Other Practice, popular, but fewer recent reviews…
"Best wellness studio in my area?"
Top recommendations right now:
1. Your Studio ✦, frequently recommended for experienced therapists, flexible booking and consistently strong client reviews…
2. Another Studio, solid, but limited online information…
"Recommended law firm for a small business?"
Here are well-regarded options:
1. Your Firm ✦, known for transparent pricing, responsive advice and a strong track record with small businesses…
2. A Larger Firm, reputable, but less focused on small clients…
✦ChatGPT ✦Perplexity ✦Claude ✦Gemini ✦Google AI Overviews
The shift

Search is moving from Google to AI answers.

Your customers used to scroll through ten blue links and choose for themselves. Now they ask an assistant and act on a single answer. If that answer doesn't mention you, the customer is gone before they ever reach your site, and you never knew they were looking.

So, what's GEO?

Generative Engine Optimization

GEO is the work of making your brand the one AI engines cite, trust and recommend, through the structure, credibility signals and content that language models rely on to choose who to mention. Think of it as SEO, rebuilt for the age of AI answers.

How it works

A clear method, start to finish.

01

Map the demand

We research the exact questions your buyers ask AI and Google before they spend, and capture what every engine answers today: who gets named, in which words, and why. That map becomes your baseline and your plan.

02

Build the foundations

Technical SEO across your site, structured data, llms.txt and clean page structure, so both Google and AI systems can read, understand and trust who you are, what you do and where.

03

Create the answers

FAQ content that mirrors real buyer questions, expert articles worth citing, and your presence built out across the profiles, directories and platforms engines actually draw from.

04

Measure what changed

Visibility re-checked across ChatGPT, Gemini, Perplexity and Google AI Overviews, alongside your own Google Analytics, so progress is something you can see, not something you take on faith.

Free · yours to keep

What's an AI Visibility Report?

Before you spend anything, we run your brand through ChatGPT, Gemini, Perplexity and Google AI Overviews and show you exactly where you stand today, a day-0 baseline you keep.

  • 1Where you appear, and where you don't, when people ask AI about your category.
  • 2Which competitors the engines recommend instead of you.
  • 3The specific gaps holding your visibility back right now.
  • 4A prioritised plan to fix them, yours to keep, whether or not we work together.
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Packages

Pick the level of help you need.

One destination, your brand inside AI answers. Three ways to get there, at three depths.

Playbook

Do it yourself, with an expert map.
from €350
  • Full audit of your AI visibility vs 3 competitors
  • "Where you stand today" snapshot
  • ~20 ready-to-publish FAQ answers
  • Copy-paste code that helps AI read your site (schema + llms.txt)
  • Publishing strategy for 10–15 platforms
  • Platform-by-platform publishing instructions
  • Review-handling manual, how to collect, answer and use reviews
  • Technical implementation guide
You do: implement it yourself (roughly 8–12 hours)
Timeline: 5 working days
This is for you if:
  • Someone on your side can follow a technical guide
  • You want expert direction at the lowest cost
Start free
Recommended

Essential

Everything done for you.
from €1,500
  • Everything in Playbook, implemented by us
  • Site-wide technical SEO, better Google rankings and AI readability in one pass
  • Code AI reads (schema) installed on your site
  • Sitemap optimised + /llms.txt created
  • 40–50 FAQ answers published
  • Your content published on 15–20 platforms
  • Google Business & professional profiles set up
  • Review collection system in place
You do: share access, then sign off on the result
Timeline: 2–3 weeks
This is for you if:
  • You want the fastest, hands-off implementation
  • You have no technical team, or no time
Start free

Authority

For bigger ambitions.
Let's talk

A larger or more complex website? Multiple locations, a competitive market, or a brand that needs real authority, SEO at scale, expert content, credibility signals, a presence in Google's info panels?

Every authority project is different, so we scope it together, and you'll know exactly what you're getting before anything is signed.

Typical timeline: 3–6 weeks, scoped to your needs
Send us a message

Every package begins with a free AI Visibility Report, so you see exactly where you stand before spending anything. Each "from" price covers the deliverables listed; anything beyond is quoted separately. Prices shown for EU / UK and exclude VAT.

Ongoing · monthly

Growth: your ongoing visibility partner

Continuous monitoring across ChatGPT, Gemini, Perplexity and Google. We keep extending your SEO to new pages and steadily build your authority, with 1–2 new expert articles a month and ongoing technical, profile and review upkeep, progress measured in Google Analytics and across the engines. A 30-minute monthly call keeps the project current as your market and ideal customer evolve.

3-month minimum. Scope tailored to your market and goals.

from €950/mo
Let's talk
A straight answer

GEO multiplies demand. It doesn't invent it.

If people already search for what you do, we work to get your name into the AI's answer. If nobody's looking yet, no optimisation will change that, and we'll tell you so before you spend anything.

✓Where we do our best work
  • Service businesses chosen through researchClinics, practices, firms, studios, businesses people compare and trust before they commit.
  • A website that already wins you clientsIt doesn't need to be perfect; it needs to be real. We multiply what's working.
  • One offer you want to be known forAI recommends specialists. "The go-to for X" is a winnable position; "we do a bit of everything" isn't.
  • Google and AI treated as one channelThe same foundations feed both, compounding returns, not duplicate work.
✕Where we'll tell you no
  • No website to point toAI answers send people to web pages. Without one, there's nowhere to send them.
  • Growing a personal followingEngines recommend businesses and services far more readily than individuals.
  • A huge catalogue with no focusIf we can't name the one thing you should be recommended for, neither can AI.
  • A site that launched last weekEngines need signals and some history before they trust a source. Build first, we'll amplify after.
Recognise your business on the left? Then the next step is free.
See packagesNot sure? Let's talk
Strategic Positioning

Not sure if GEO fits your strategy, or where to start?

A complete positioning engagement, not just an AI exercise. We analyse your competitors in depth, work with you to define your niche and your ideal customer, and map the pain points on both sides: what's holding your business back, and what your customers are actually trying to solve. On top sits the evidence layer most consultants can't offer, what ChatGPT, Gemini and Perplexity answer today when buyers ask about your category. You leave with a written positioning brief, a 90-day channel roadmap, and the buyer question map that becomes your visibility baseline.

Fixed scope, fixed price. 50% credited against the Essential package if you continue within 60 days.

Explore Strategic Positioning
Paula Mendes, founder of SearchGain
Who's behind it

You'll work directly with me.

I'm Paula Mendes, founder of SearchGain. After more than seven years in B2B performance marketing across European markets, DACH and Portugal, I started SearchGain to solve a problem most agencies are still ignoring: buyers now ask AI for recommendations, and most brands are invisible when they do.

My background: a Masters in Business Administration in Technology, Innovation, Marketing, and Entrepreneurship from RWTH Aachen University in Germany, and a Bachelor in Industrial Engineering. Every project is handled by me personally, no account managers, no hand-offs.

Paula
More about me
Questions

Plain answers, no jargon.

What exactly is GEO (Generative Engine Optimization)?+
GEO is getting your brand cited and recommended inside AI answers. When someone asks an assistant like ChatGPT or Gemini for a recommendation, GEO works to make sure your business is one of the names it gives.
How is this different from SEO?+
SEO helps you rank in a list of links. GEO helps you become one of the few answers an AI gives. They overlap, but GEO focuses on the structure, credibility signals and citable content that language models trust.
I already use an AI-visibility tool, why would I need an agency?+
Keep the tool; dashboards are useful. But a subscription can only tell you what's wrong, someone still has to do the work. We implement: schema, content, profiles and publishing, written natively in Portuguese, English or German for each market, with classic SEO and AI visibility handled as one channel. A tool gives you a score; we make it work.
Which AI engines do you optimise for?+
ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews, the engines your customers actually use to find and choose businesses.
Do you build backlinks?+
Not the bought kind, and that's deliberate. There are two ways to earn links. Active link-building means paying for or directly placing links on other websites to push Google rankings; done cheaply it's low quality, and Google increasingly treats bought or schemed links as a risk, not a reward. Indirect links are the ones a site earns naturally, when your business is genuinely listed in trusted directories, profiles and platforms, and your content is good enough to be referenced. That second kind is exactly what we build: it's what modern Google rewards, and it's also what AI engines read when deciding who to recommend. So we strengthen your off-site presence through earned mentions and citations, not paid link campaigns. If your single goal is ranking first on a fiercely competitive Google keyword through aggressive paid link-building, a traditional SEO agency is the better fit, and we'll tell you so.
How long until I see results?+
We promise a clear process and transparent measurement, not guaranteed placement. AI inclusion is probabilistic, so we baseline your visibility on day 0 and re-measure at days 30, 60 and 90 across ChatGPT, Gemini, Perplexity and Google AI Overviews, against three named competitors. You see exactly what changes, when.
Do you offer ongoing support?+
Yes. The Growth plan is a monthly retainer that keeps your visibility compounding, new content, monitoring and reporting across Google and every AI engine.
Can we start with strategy before committing to a package?+
Yes, that's the Strategic Positioning Sprint: in-depth competitor analysis, niche and ideal-customer definition, pain-point mapping for your business and your customers, plus evidence of what AI engines answer about your category today. You receive a written positioning brief, a 90-day roadmap and your buyer question map. Half the fee is credited against the Essential package if you continue within 60 days.
Who do you work with?+
Clinics, wellness and health businesses, lawyers, B2B companies and service providers, and any business people increasingly research by asking AI before they buy.

Find out if AI recommends you.

Get a free AI Visibility Report, we'll show you where you appear, and where you don't, across ChatGPT, Gemini and Perplexity.

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